Purica Case Study
Delivering a strategy for e-commerce growth.
Purica, a leader in natural health and wellness, partnered with M1 Agency to drive e-commerce growth. We crafted a results-focused digital strategy and launched more than 22 campaigns, while redesigning their website and managing social media and email marketing. This comprehensive approach significantly increased online sales and delivered a high Return on Ad Spend, strengthening Purica’s digital presence across multiple channels.
Results
4.27 ROAS
Three years of growth, collaboration, and success.
“Partnering with M1 Agency over the past two years has transformed our marketing efforts at Purica. They just work differently focusing on understanding our brand and building relationships with our team. Their deep knowledge of our brand and commitment to collaboration have resulted in innovative campaigns that resonate with our audience. Together, we’ve successfully elevated our presence in the nutraceutical industry, driving sales and enhancing customer engagement. We’re in this partnership with M1 Agency for the long-term.”
Jason Watkin
CEO & President
Three years of growth, collaboration, and success.
“What sets M1 Agency apart is our dedication to working as an extension of our client’s team. With Purica, it’s not just about providing a service; it’s about a shared commitment to wellness and a collaborative approach to achieving their business goals. We dive deep into their brand, understand their audience, and become invested in their success. That deep level of partnership leads to more creative, effective, and meaningful marketing that drives real impact.”
Graem Millala
Creative Director, Partner
Working with PURICA, our number one goal is to boost online sales.
We developed targeted campaign assets for each funnel layer to enhance conversion rates. In less than a year, we created over 30 video ads, 120 motion graphic ads, and 100 static ads. Initially tested on Meta, we expanded to include programmatic and Google advertising.
Our latest achievement is launching PURICA Sleep Support, showcasing our commitment to continual growth and innovation in marketing.
Driving sales with smart creative.
To boost Purica’s online sales, we built tailored assets for every funnel stage.
Delivering 250+ ads across Meta, Google, and programmatic in under a year.
Most recently, we helped launch Purica Sleep Support.
Telling the Purica story through video.
From founder features to influencer-led UGC, we created a wide range of video content for ads, web, and social; scripted, cast, and produced to connect with key audiences and drive product awareness.
Telling the Purica story through video.
From founder features to influencer-led UGC, we created a wide range of video content for ads, web, and social; scripted, cast, and produced to connect with key audiences and drive product awareness.
A website strategy built to convert.
We delivered UX and UI design, copywriting, and product page updates to create a seamless online experience that reflects the Purica brand and drives results.
A website strategy built to convert.
We delivered UX and UI design, copywriting, and product page updates to create a seamless online experience that reflects the Purica brand and drives results.
Ongoing content that keeps Purica growing.
We manage Purica’s social and email marketing, delivering monthly content calendars, newsletters and drip campaigns that drive engagement and boost conversions.
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